To give people peace of mind when they leave their pets at home alone, Spotify has released a range of animal-friendly playlists designed to keep dogs and cats company. As people increasingly see their pets as important parts of the family, they’re going to great lengths to keep them happy.

Going to the vet can be a difficult experience – pets may get spooked at the clinic by strange smells, sounds, and other animals, while many owners struggle to find the necessary time and funds to visit. FirstVet addresses these pain points by setting up virtual appointments through video calls.

For a new generation of pet owners, spurred on by the pandemic, the emotional health of their animals is more important than ever before. Petpuls’ AI-powered dog collar promises to deepen the pet-owner relationship and provide emotional transparency by giving dogs a voice.

Pet-owners who have been able to work from home are claiming that man's best friend is the only reason they’ve kept their sanity during lockdown. And as people start thinking about returning to work after the pandemic, they’re eager to make sure their dogs don’t experience separation anxiety.