Signal1 Mar 2021
Yolt relieves spending guilt by blaming 'lizard brains'

With boredom taking over as a dominant emotion amid ongoing lockdowns, people are spending money in an effort to feel better. Smart money app Yolt has launched a campaign rooted in behavioural science that blames unnecessary spending on people's 'lizard brains' to assuage their guilt.

Yolt relieves spending guilt by blaming 'lizard brains'