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  • ‘Bookazines’ hit a sweet spot for intentional readers
  • ‘Bookazines’ hit a sweet spot for intentional readers
    Sarah Dorweiler (2020) ©
SIGNAL

‘Bookazines’ hit a sweet spot for intentional readers

Print media has been in trouble for a while, and the pandemic hasn’t done it any favors. However, new reading behaviors have emerged that call for more focused and less restrictive content, something that the ‘bookazine’, a cross between a book and a magazine, offers - and it’s proving profitable.

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