Zoom has become much more than a tech product in 2020 – it’s been a lifeline of social connection, and it’s leaning into that role. With many friends and families set to celebrate the holidays through a screen, Zoom is removing call time limits in an effort to keep people connected.

As the threat of the virus persists, not everyone will feel comfortable navigating the pre-Christmas supermarket crowds. To make life a little easier for customers who are unable to make it to the shops, Morrisons is delivering a three-course Christmas dinner in a box.

Besides an August of dining out on the government subsidy, takeaways are a mainstay of pandemic life. These comforting treats aren’t just a break from the dishes, but a way to spend locally without leaving the sofa. So how are delivered meals transforming taste and brand affiliation in the UK?

With public resources stretched, COVID-19 has created opportunities for brands to demonstrate their pro-social values. But how are people evaluating their responses to the crisis? Canvas8 spoke to 16 Britons and Americans to learn how brand actions may affect customer loyalty in the future.