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  • GM incentivizes safe driving with data-driven insurance
  • GM incentivizes safe driving with data-driven insurance
    Gustavo Fring (2020) ©
SIGNAL

GM incentivizes safe driving with data-driven insurance

Who’s better placed to launch a car insurance company than one of the biggest carmakers? Hot off the heels of Tesla, General Motors is getting into the auto insurance business, with plans to use data from connected cars to tailor plans and prices according to each individual user.

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