Signal27 Mar 2020
Bleach virtual salon helps UK keep hair in check at home

For self-isolaters who can no longer attend hair salon appointments IRL, Bleach London has launched ‘Hair Party’, a virtual salon created to ease people into at-home haircare. The move shows how brands can use fun and levity to help people retain a sense of self in unusual circumstances.

Bleach virtual salon helps UK keep hair in check at home