In the face of dating apathy, there’s a wariness around mindless swiping that prioritises looks over personality. OkCupid’s ‘Ask Yourself’ campaign taps into this feeling and looks to meet demands for authenticity by spotlighting the most important traits daters look for in partners.

Single people are often be portrayed negatively for comedic effect in movies and TV shows. And while it's meant to be in good fun, research shows that stereotypes put pressure on single women to couple up, in spite of the fact that many people are happy being without a partner.

Whether on the search for a hook-up or something longer-lasting, digital dating platforms have become the first port of call for many singletons. Canvas8 spoke to three experts to learn more about the modern romance landscape and to find out whether apps have killed the long-term relationship.

For many Britons, Valentine’s Day has become a commercial con. However, as attitudes to relationships are shifting, some are choosing instead to demonstrate their love for their friends, family or themselves, while others are searching for personalised gifts and experiences for their partner.