Diesel’s 'Enjoy Now, Return Later' campaign features sharply dressed shoppers showing off their outfits with the tags on display while a voiceover narrates the store’s returns policy. It's a tongue-in-cheek move that shows Diesel understands modern fashion buying habits.

While most people consider the ability to return any purchase a consumer right, the rise of ‘serial returning’ is becoming a problem for many retailers. Canvas8 spoke to Dr. Jason Sit, a marketing lecturer at the University of Portsmouth, to understand the drivers behind this phenomenon.

Online shopping is a habit among the time-poor. While convenient, one-click buys don’t always lead to wardrobe success. So what do Britons do when the letterbox doesn’t deliver on their sartorial dreams? Canvas8 spoke to eight people in the UK to understand their views on online return policies.

San Francisco-based company, Returnly allows brands to offer ‘returnless refunds’. With more people than ever choosing to return items they purchased online, Returnly offers a solution that is both convenient and eco-friendly for brands and consumers alike.