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  • Selfridges X Depop cultivates new gen of luxe shoppers
  • Selfridges X Depop cultivates new gen of luxe shoppers
    Ivonne Vallejos (2018) ©
SIGNAL

Selfridges X Depop cultivates new gen of luxe shoppers

In a partnership that combines two seemingly conflicting retail concepts, Depop sellers are being hosted at a pop-up in London’s Selfridges department store. As second-hand social commerce gains popularity, luxury outlets and brands are keen to get in on the action.

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