Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Liquid Death water parodies energy drink branding
  • Liquid Death water parodies energy drink branding
    Liquid Death | Youtube (2017) ©
SIGNAL

Liquid Death water parodies energy drink branding

Liquid Death is a canned water which combines the high octane branding hallmarks of energy drinks with the health-appeal of H20. The drink has garnered attention online via a tongue-in-cheek viral video that appeals to both the rebellious nature and the health concerns of youngsters.

Canvas8

Related

  • Article image Topo Chico: the seltzer water that’s making Texas sparkle

    Amid growing concern around diet-related diseases, Americans are losing their taste for sugary pop. Yet while they may be seeking healthier drinks, many people still crave that satisfying fizz – and Coca-Cola has tapped into this with the acquisition of Mexican sparkling water brand Topo Chico.

  • Article image Why are people hating on eating clean?

    From aiding weight loss to protecting against diseases, the alleged benefits of ‘clean eating’ are vast and varied. Bloggers have built careers around this lifestyle, while brands have gained new health-conscious audiences – but the critics now rival the advocates. Are people fed up with this fad?

  • Gens Y and Z will pay more for healthy food Gens Y and Z will pay more for healthy food

    Many people claim to have swapped burgers for beansprouts and chips for carrot sticks, but how many are actively choosing quality, healthy food? Although we'd all like to think we’re healthy eaters, younger consumers are more likely to put their money where their mouth is.

  • Article image How do teens make decisions?

    The stereotypical picture of adolescence is one of binge drinking, unprotected sex and endless emotional drama. Yet while teens may be proven risk-takers, research suggests they are far more anxious than children or adults. With so much going on in their heads, how do teenagers make decisions?