Signal31 Oct 2017
Britons over 50 feel misrepresented in ads

Whether they’re working, travelling or maintaining a packed social life that would put a Gen Yer to shame, over 50s are living active lifestyle. But this isn’t being represented on screen, and Britons over 50 are unhappy with the way they are portrayed in media and advertising.

Britons over 50 feel misrepresented in ads