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  • L.L. Bean's snow boots are selling out
  • L.L. Bean's snow boots are selling out
    Anna Chernichko (2015) ©
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L.L. Bean's snow boots are selling out

It’s not often that an ‘it’ shoe has functional rubber soles, thick laces and is crafted from waterproof fabric. But L.L. Bean’s century-old snow boot – which has a 20,000-person waiting list – shows that a back story and a lifetime guarantee might be more appealing than a pair of red soles.

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