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  • Brits want more age-neutral advertising
  • Brits want more age-neutral advertising
    Dan Buczynski (2012) ©
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Brits want more age-neutral advertising

Bored of beautiful teens selling you tech and grannies peddling gardening gear? You’re not alone. A new study has shown that while the lines between generations are blurring in real life, advertising isn’t reflecting this. And brands are missing out on this big, inter-generational opportunity.

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