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  • People are eBaying while they watch Bake Off
  • People are eBaying while they watch Bake Off
    Garry Knight (2015) ©
SIGNAL

People are eBaying while they watch Bake Off

Does watching the Great British Bake Off make you hungry? A report from eBay shows that programmes like this are influencing purchasing habits among people who regularly partake in 'dual-screening', citing Bake Off as boosting mobile sales of cookie cutters and tins while watching.

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