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  • The Latin Baby targets Hispanic mums
  • The Latin Baby targets Hispanic mums
    London Scout (2015) ©
SIGNAL

The Latin Baby targets Hispanic mums

Florida-based The Latin Baby is aiming to get a share of the rapidly growing baby food category by targeting Gen Y mums with new flavour profiles. While baby food options have become more interesting in recent years, ‘Cuban Garbanzos’ might strike the right chord among Hispanics.

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