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  • PHE targets the unhealthy habits of 40- to 60-year-olds
  • PHE targets the unhealthy habits of 40- to 60-year-olds
    Familjen Helsingborg (2014) ©
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PHE targets the unhealthy habits of 40- to 60-year-olds

Public Health England (PHE) has launched its biggest health campaign in eight years with the new 'One You' brand, targeting unhealthy adults between the ages of 40 and 60 who've fallen into bad habits. Via TV spots and social media, PHE hopes to get this generation into shape.

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