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  • Boots revises sexist pricing
  • Boots revises sexist pricing
    Boots (2012) ©
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Boots revises sexist pricing

Being a woman is expensive. The ‘pink tax' on women's products adds extra costs for female consumers, who already pay more due to 'luxury' taxes on essential items like tampons. In response to consumer demand, Boots has changed the way it prices items in a display of equality.

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