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  • Charities are missing out on mobile donations
  • Charities are missing out on mobile donations
    Riaz Kanani (2010) ©
SIGNAL

Charities are missing out on mobile donations

93% of adults in the UK own a mobile phone, but just 27% have ever given money to charity through text message. Considering it's an easy and convenient way to donate, it seems charities are missing out on a huge opportunity. But what's putting people off giving via mobile?

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