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  • The North Face’s AI shopping assistant
  • The North Face’s AI shopping assistant
    The North Face (2015) ©
SIGNAL

The North Face’s AI shopping assistant

Shoppers today are faced with so much choice that it can cause decision paralysis. But what if you could call on an AI personal shopper for help? That’s exactly what outdoor brand The North Face is providing with XPS, an AI-powered shopping tool that makes it easier to find the right item.

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