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  • Gen Z love reading
  • Gen Z love reading
    Sophie (2010) ©

Gen Z love reading

Reading is still in. And not just for older generations; teens still love to read, too. A recent survey looking at generations across the world found that Gen Z rate reading as one of the top activities to do in their spare time. Why does reading still have such an appeal for teens?



  • Article image Why the paperback will never be put down

    In the late 2000s the future looked bleak for publishing; giant high street booksellers were going under as experts predicted e-readers, e-books and self-publishing would cause the demise of big publishing houses. So what’s happened? How did the industry adapt to remain alive and well?

  • Article image Are Generation Z just a bunch of squares?

    They don’t smoke, they don’t drink, and they want nothing more than to own a house and start a business. The kids of Generation Z may not even be 20 yet, but they've already earned a reputation as a bunch of squares. But are these digital natives really born to be mild?

  • Haul videos for teen bookworms Haul videos for teen bookworms

    In Mexico, a country where only 3% of the population reads over six books per year, teenage book lovers are finding a community of fellow bookworms on YouTube. Rather than showing off their latest clothes and makeup, BookTubers reviews books and garner thousands of followers.

  • A book that tweets at you to read it A book that tweets at you to read it

    A study by Instituto Pró-Livro found that Brazilians read on average only 2.1 books per year. Not having the spare time or preference for other activities such as TV were the main reasons for this. Penguin Books is trying to keep reading on people’s mind by having unread books tweet at them.