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  • Bud Light announces a gender-friendly beer ad
  • Bud Light announces a gender-friendly beer ad
    Derek Rust (2006) ©
SIGNAL

Bud Light announces a gender-friendly beer ad

Beer ads have hardly been bastions of gender equality over the years, with Bud Light forced to apologise in April over the use of its seemingly consent-devaluing slogan, ‘The Perfect Beer For Whatever Happens’. The brand is now hoping to set things straight with a ‘gender-friendly’ campaign.

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