Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Ethical products need clear labels
  • Ethical products need clear labels
    Chris JL (2010) ©

Ethical products need clear labels

As green consumers continue to fill the high streets, brands are taking measures to please these everyday eco-warriors. But it’s not as simple as slapping on low-emission tags. New research suggests that eco-friendly labels must to be easy to understand in order to be effective.



  • Shoppers have a taste for moral meals Shoppers have a taste for moral meals

    A growing number of Americans are supporting their local food markets, and it's not just because they want fresher produce. As awareness of the environmental benefits of local food markets increases, shoppers have developed a taste for food that aligns with their values.

  • Article image Why brands shouldn't talk about values

    Over the last decade, brands have made a real effort to ‘go green’ – and they expect a positive response. But a study by Yale suggests that people are actually less likely to buy if the environmental benefit seems intentional. So how should a brand demonstrate its green credentials?

  • Corporate firms go green to make cash Corporate firms go green to make cash

    Some of the most compelling arguments for a company ‘going green’ is that it will save money, enhance profitability, and generate more business. But it's not just Greenpeace making this argument - it’s traditional management consulting firms.

  • Article image PareUp: selling on surplus food

    Food waste from restaurants and supermarkets in the US represents $165 billion of missed profit. Responding to this, PareUp caters to a conscious clientele by partnering with cafés and stores to promote surplus unsold foodstuffs, reducing waste and passing on discounts.