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  • Ethical products need clear labels
  • Ethical products need clear labels
    Chris JL (2010) ©
SIGNAL

Ethical products need clear labels

As green consumers continue to fill the high streets, brands are taking measures to please these everyday eco-warriors. But it’s not as simple as slapping on low-emission tags. New research suggests that eco-friendly labels must to be easy to understand in order to be effective.

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