Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Airlines are taking Twitter complaints seriously
  • Airlines are taking Twitter complaints seriously
    Jonathan Cohen (2011) ©
SIGNAL

Airlines are taking Twitter complaints seriously

You’ve just disembarked from a long haul flight. Your feet are swollen, your eyes are bleary and, honestly, the sight of your front door can’t come soon enough. So when the worst imaginable scenario occurs – the airline's lost your luggage – what do you do? Take to Twitter, of course.

Related

  • Silent customers are bad for business Silent customers are bad for business

    When you see an angry customer in a store yelling at an employee, you know it’s not good for business. But new research suggests that brands should actually be keeping an eye out for those who don't say a word – in the long run, their anger is likely to be far more damaging.

  • McDonald’s Japan launches complaints app McDonald’s Japan launches complaints app

    Are you unhappy with your Happy Meal? Is the lettuce in your Big Mac a bit limp? None of this compares to finding a tooth in your fries. Serious food scares like this have severely dented the reputation of McDonald’s in Japan. Can an app for complaints turn things around?

  • Article image Who really trusts an online review?

    With over 61% of people reading online reviews before making a purchase decision, it’s even more important than ever to separate the good ones from the bad. But with peer reviews and professional write-ups often having contrasting opinions, who should we trust – and why?

  • Article image Shop Elsewhere: retail referrals in Hong Kong

    How do you beat skyrocketing retail rent alongside competition from established brands? For emerging designers, a Hong-Kong based app that encourages people to shop around may hold the key.