When the BBC analysed Twitter hashtags for the main parties in the 2015 General Election, it became clear that, as one writer put it, Twitter politics is a man’s world – 75% of tweets were sent by men. But are women really less vocal? A new study suggests they may simply be using the wrong hashtags.

In a connected world, people are watching more closely what they say and who they align with. As issues of representation and diversity come to the fore, how is the new political correctness changing the way organisations communicate?

The modern woman is setting her sights on increasingly ambitious career. We sat down with John Gerzema, author of The Athena Doctrine, to find out more; how her attitudes have changed, what hurdles she faces and how brands can cater to her needs.

“You can still like fashion and be a feminist,” says Mother's Katie Mackay. But with enduring stereotypes, the 'taboo' topic has often been avoided by women's magazines – until now. Can a new campaign by fashion magazine Elle 'rebrand' feminism?