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  • Subscription boxes work well for beauty brands
  • Subscription boxes work well for beauty brands
    Angie Six (2013) ©

Subscription boxes work well for beauty brands

From food and fitness products to books and booze, subscription boxes are disrupting the traditional way in which many consumers experience goods. With Sephora set to jump on the subscription box bandwagon, subscription-commerce competition in the beauty arena is set to hot up.



  • Subscription models visit the salon Subscription models visit the salon

    Getting a blowout is no longer a treat reserved for weddings and dates. Some 'blowout junkies' get three or more a week. And with blow drys costing around $35, maintaining your mane isn’t cheap. Vive in New York offers an ‘all you can eat’ haircare service; unlimited blowouts for $99 per month.

  • Article image PIRCH: try out a bath before you buy it

    Home improvement stores are rarely a joy to walk around. Sprawling shop floors packed with rack upon rack of disconnected fixtures make for a pretty miserable Sunday shopping trip. But in a PIRCH showroom, customers can take a shower or cook up a storm, all while they're still in store.

  • Article image Jukely: a monthly subscription to discover new bands

    You can stream the latest series of The Walking Dead via Netflix, and listen to Prince’s new albums via Spotify. In today's connected world, people subscribe to services for music, films, food and even fresh pants. And now Jukely is bringing the model to live entertainment.

  • Article image GU Fitting: borrow a bag before you buy

    Nearly 50% of people return clothes bought online, for reasons from the wrong fit to not liking the colour. But what if you could experience owning things without having to buy them first? The GU Fitting service in Japan lets people try an outfit for a day before paying for it.