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  • ASOS launches podcast to engage customers
  • ASOS launches podcast to engage customers
    Antoine K (2011) ©
SIGNAL

ASOS launches podcast to engage customers

In an effort to engage with core customers, online fashion retailer ASOS is set to launch a weekly podcast focusing on female business owners. Having already rolled out a monthly print magazine, the brand hopes its newest venture can reach an even wider range of its Gen Y and Z audience.

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