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  • Carlsberg thinks you're beer body ready
  • Carlsberg thinks you're beer body ready
    The Drinks Business (2015) ©
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Carlsberg thinks you're beer body ready

"Are you beach body ready?" asked Protein World billboards of London commuters. While some defended the brand's prerogative to use guilt to advertise its weight-loss product, others have condemned the ads as sexist. Carlsberg has now stepped in to lighten the mood with an ad of its own.

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