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  • Vaseline tells the best stories
  • Vaseline tells the best stories
    Vaseline (2015) ©
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Vaseline tells the best stories

Vaseline has been identified as the best UK healthcare brand when it comes to telling a good story. Closely followed by E45, and cold-relief product Vicks, how has this old-school petroleum jelly brand captured the hearts and imaginations of the British public?

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