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  • Army tempts recruits with VR roadshow
  • Army tempts recruits with VR roadshow
    British Army (2015) ©
SIGNAL

Army tempts recruits with VR roadshow

Gun-wielding men stand atop a boat pitching and rolling on turbulent water, while a tank explodes in slow-motion. This is the TV spot for the Army Reserve and it’s accompanied by a roadshow in which potential candidates can use Oculus Rift to really get a taste of how life in the army could be.

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