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  • The rapid uptake of dry shampoo
  • The rapid uptake of dry shampoo
    Batiste (2014) ©
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The rapid uptake of dry shampoo

Strength & Shine, XXL volume or Blush scented – once restricted to one flagship product with the sole purpose of making dirty hair look clean again, hair care brand Batiste is one in a number of companies expanding their offering, feeding the growing popularity of dry shampoo.

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