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  • Wearables still seen as ‘just’ fitness trackers
  • Wearables still seen as ‘just’ fitness trackers
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SIGNAL

Wearables still seen as ‘just’ fitness trackers

Wearable tech enjoys a lot of hype, but do people really understand it? As the Apple Watch release grows nearer, sluggish sales of existing smartwatches suggest perhaps not. Now, a survey shows wearables are still seen primarily as fitness trackers or ‘gadgets for geeks’.

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