From Just Giving Facebook updates to wearing H&M’s Conscious Collection, public displays of philanthropy have become a symbol of status. But does it really matter that these new do-gooders are motivated only by people seeing them do good if the outcome is still positive?

It's become the norm to simply send a Facebook message on a friend’s birthday. Budweiser is hoping to add a more personal touch by trialing a campaign that lets members of the social network gift a Bud on their friends’ birthdays.

There are over a million different charities in the world, and picking the one that’s right for you is tough, particularly as new charity registrations are up 16% year on year. Dollar a Day aims to solve this confusion by helping people discover and support new charities.

Lying in his hospital bed, terminally ill teenager Stephen Sutton shared a photo on Facebook for his final week. A week later, he is still alive and has raised over £3 million for charity, showing the powerful effect of telling a personal story through social media.