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  • Teaching girl power and creativity online
  • Teaching girl power and creativity online
    School of Doodle ©

Teaching girl power and creativity online

44% of women believe their gender has hindered their career, and lack of confidence has been said to be a big factor in gender inequality. School of Doodle is a website where Arianna Huffington, Marina Abramovic, Courtney Love and others teach girls how to 'be loud.'



  • Article image How are modern Muslims rewriting stereotypes?

    From the fashionable Mipsterz to the ‘Happy Muslims’, the latest cultural movements in the Islamic world have been well documented across social media. With a global population of approximately 1.57 billion, what are the implications for brands trying to reach modern Muslims?

  • 'Feminism' as a marketing tool 'Feminism' as a marketing tool

    CoverGirl’s advert ‘#GirlsCan’ features the world’s most influential women calling for female empowerment. It's another example of brands using 'feminism' as a marketing tool, and features well-known celebrities.

  • Article image Rookie: how girl talk leads to girl power

    Embracing '90s indie pre-digital culture, Rookie is an online magazine for younger Millennials. Created by Tavi Gevinson at age 15, the magazine reworks the tone of mainstream media.

  • Article image Girl power: a new leadership paradigm

    The modern woman is setting her sights on increasingly ambitious career. John Gerzema explains how her attitudes have changed, what hurdles she faces and how brands can cater to her needs.