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  • Connecting with the Snapchat celebrities
  • Connecting with the Snapchat celebrities
    forbes.com ©
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Connecting with the Snapchat celebrities

How do you get kids to pay attention to your message? As picture messaging app Snapchat matures, brands are connecting with a new wave of 'Snapchat celebrities' who earn thousands of dollars by spreading branded messages to their teenage fan clubs. How long will it last?

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