Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Reebok launches Reebok Bacon
  • Reebok launches Reebok Bacon
    Reebok ©
SIGNAL

Reebok launches Reebok Bacon

Many people who are into the CrossFit workout also abide by the Paleo diet. At the same time, plenty of people are buying into the internet's obsession with bacon. Based on these insights, Reebok is launching Reebok Bacon (which abides by Paleo recommendations) at the 2014 Reebok CrossFit Games.

Related

  • Article image What does a digital foodie eat?

    Digital is transforming how we eat. Anyone with a kitchen and a camera can take a picture, upload it and watch it spread in seconds. With millions of recipes and thousands of bloggers, nutritionists, and chefs at our fingertips, how is 'always on' information shaping our diet?

  • Article image You are what you Instagram

    Can our eating habits represent our identity? We sat down with author Charlotte Biltekoff to discuss how food aligns with aspirations and ethical codes, and shifting perceptions of health.

  • Article image Why Reebok is betting on CrossFit

    In an attempt to revive the brand, Reebok has forged an alliance with fitness hub CrossFit, offering a guide for any brand hoping to marry itself with a passionate community.

  • Article image Paleo: dieting goes back to the Stone Age

    The Paleo diet emphasises the importance of understanding our species' evolutionary history by determining which foods promote optimal health.