DIY is associated with improvements at home, but what about fixing up the city? Hornbach's marketing campaign focuses on the idea that DIY should be not only take place in the home, but in the community too, by portraying how people can carry out improvements in the city.

Whether austerity, environmental concerns or the need for tangible achievement, consumers wanting a more hands-on approach to consumption can now turn to the Fixperts – designers keen to help the public understand how to fix everyday grievances.

Hacking has had its fair share of media attention this summer, from the phone hacking scandal to the LulzSec DDoS attacks. Part of this phenomenon is the creative, hacking-inspired take on DIY represented by 3D printing.

Whether coffee or chocolate, pizza or pencils, connoisseurship has become a pastime for the masses. But if anyone can become a connoisseur of anything, will the concept lose its mystique?