Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Billboards that house the homeless
  • Billboards that house the homeless
    Design Develop ©

Billboards that house the homeless

Worth £777 million in 2013, outdoor ads aren't just about catching the eye and promoting a brand - they need to be engaging, fun, or useful. Slovakian architectural design firm Design Develop wants to make a difference by turning billboards into living spaces for homeless people.



  • Article image Why poor people don’t want to shop at Primark

    Inequality is rising amongst global concerns. The World Economic Forum placed Severe Income Disparity at number four on its list of global risks for 2014. President Obama has named social inequality as the "defining challenge of our time.” So what are brands doing to help?

  • Grab a free ride in a branded taxi Grab a free ride in a branded taxi

    The infrastructures of cities around the world are suffering from traffic congestion, pollution and high public transport costs. These frustrations are leading to alternative means of transport. South African startup Mellowcabs provides free transport in electric vehicles.

  • Article image The new age of armchair philanthropy

    People are willing to show support for social causes – provided they don't have to do much - and brands are finding new ways to tap into the strength of the herd. By re-engineering menial actions – from buying body lotion to having sex – there are ways to reward everyone.

  • IBM's 'functional' outdoor adverts IBM's 'functional' outdoor adverts

    By adding a simple curve to its outdoor adverts, IBM has given advertising a new function in the form of a bench, shelter and ramp for city dwellers. The adverts are part of IBM's latest campaign 'People For Smarter Cities'.