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  • US Millennials fall in love with Korean TV
  • US Millennials fall in love with Korean TV
    SBS ©
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US Millennials fall in love with Korean TV

DramaFever, the largest US importer of Korean prime-time drama, has reported a rapid rise in Millennial viewers. And it’s non-Korean-speakers who are proving the biggest fans. So what’s making a generation of young Americans embrace K-pop culture with subtitles?

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