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  • Apple's advert appeals to 'drone parents'
  • Apple's advert appeals to 'drone parents'
    Apple ©
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Apple's advert appeals to 'drone parents'

With mobile devices increasingly being used to support parents looking after their kids, Apple has released an advert for the iPhone showing how it helps people to be better mums and dads. Called ‘Parenthood’, it depicts a full day of typical family activities assisted by the iPhone.

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