Convenience meets eco? Accessible journeying? Usership not ownership?
Getting Around looks at the behaviours impacting how we get from A to B. Click below for the insights and innovations influencing this sector over the past six months.
Habits formed during the pandemic are opening up a world of convenient eco transport, with brands and city planners adapting to offer green options that rival traditional transport models.
Usership rather than ownership is rising in prominence and brands are rushing in to offer innovative versions of insurance and subscriptions that open up vehicle access.
Increased expectations of equity and inclusivity have reached the transport sector, with people demanding more awareness and adaptation for underserved groups.
From cars as safe spaces to ‘bikepacking’ and micromobility, people want to design their own transport experiences and are looking to brands to facilitate customised journeying.
