Beauty looks at the behaviours impacting the ways we keep ourselves looking good. Click below for the insights and innovations influencing this sector over the past six months.
With COVID-19 pushing many shoppers to steer clear of brick-and-mortar stores and instead purchase from home, beauty retailers have had to innovate fast to enhance product discovery.
The skin acceptance movement is seeing people embrace what they have, not what they’ve been told they should have. In turn, they're rejecting anti-ageing narratives and colourism.
From chunky highlights and butterfly clips to Ayurvedic dry-brushing and bar soap, a growing number of people are adopting beauty routines that harken back to a simpler time.
While they once sought to mask their blemishes from the world, Gen Zers are coming to terms with their imperfections and converting their newfound acceptance into activism.
