Diverse representation is an expectation, but as individuals no longer allow themselves to be defined in singular terms, there's mounting pressure on brands to understand and sensitively reflect how the intersections between race, gender, class, and ability impact people's everyday lives.

Women’s football is finally receiving the recognition it deserves, yet its growth has sparked a rise in sexism and misogyny on and off the pitch. Football-focused organisation Kick It Out demonstrates how education can champion inclusion and diversity and challenge notions of old-school banter.

Arsenal Football Club has releasedBlack Arsenal, a book celebrating the club’s connection to Black British culture. As the world of sports reckons with polarisation and disparity, brands can actively engage with people by emphasising the value of community and championing diverse stories.

Women’s football in Brazil has been steadily growing in recent years, with players like the sublime Marta acting as aspirational figures for the next generation of players – but race and gender discrimination continue to impact the development of the Brazilian game. Can brands do anything to help?

Touch2See, a tablet with a vibrating magnetic disk mimicking live game action, has debuted in Italy. Assisting sports fans with visual impairments, the device demonstrates how technological innovations can help marginalised groups feel more involved in mainstream culture.