As people remain wary of splashing out on eating out, they want brands to help them create dining out experiences at home. With this in mind, Michelin-starred Indian restaurant Gymkhana has made its signature ingredients for fine Indian cuisine available for purchase at supermarkets.

Feeling the pinch of the cost of living, people are clinging to home cooking which they’ve mastered during the pandemic. Yet finding the right ingredients for elaborate meals can be difficult. Addressing this, Waitrose has teamed with Yotam Ottolenghi to roll out a range of unique ingredients.

In the face of economic crisis and climate change, Gen Zers are turning to canned food to save on their weekly shop. Driven by an appetite for novel food experiences and sustainable everyday products, they're embracing TikTok-ready canned brands that deliver flavor, authenticity, and values.

Big Zuu is breaking the mould of British TV cookery through his show Big Zuu’s Big Eats. His fusion of no-frills cooking and in-depth conversation appeals to a new and formerly unrepresented demographic. Not only is he bringing new cuisines to the table – he’s also pulling up more chairs.