Christina Møller is a senior behavioural analyst at Canvas8. With an MSc in social and cultural psychology, she is interested in how different cultural contexts shape people’s ways of thinking. She speaks Danish and French. Outside of work, you can usually find her strolling around London taking pictures or drinking wine with friends.

Experience Hunters

Switzerland

Watches and jewellery

Shopping

Luxury

For its 140th anniversary, Breitling has launched a heritage-inspired pop-up museum. Visitors explore its history via the Time Tunnel and its air, land, and sea "universes." The experience appeals to Gen Z's love for experiential retail, highlighting a shift toward heritage-focused branding.