Americans would deactivate their social media accounts for a financial incentive, according to a survey – hinting at a growing disillusionment with social media as a whole. As people reckon with the new implications of a digital-first life, many are looking to prioritize IRL connections.

In today’s hyperconnected world, people are growing tired of constant scrolling. Many are starting to realise that nurturing pockets of community outside of their devices is crucial for a healthy and balanced lifestyle. However, while people are prioritising IRL connections, many are also reconsidering what they want from social media.

From digital body language to fears of rejection (not to mention screen grabbing), and the pandemic robbing many of face-to-face dating experiences, the world of Gen Z dating is a complicated place. What are the new rules and rituals of dating – and how are they shaped on social media?