In the turbulent economic environment, money is losing its value. Consumers are reevaluating their spending across sectors. With a looming crisis of trust in financial institutions, how are people managing their budgets? And how can brands navigate the complex relationship between value and cost?

With restaurants closed and people stuck at home, the pandemic created a ripe environment for food delivery and subscriptions. As people go back to work, data from Deutsche Bank indicates that this behaviour is going to stick as Walmart+ registers 32 million new users.

As hungry consumers seek out last-minute dining opportunities but with more and more restaurants getting booked up weeks in advance, Ambl is an app offering a unique new method for securing diners’ spontaneous reservations. Is this type of flexibility the future of dining out?

Shoppers are already figuring out how they can save money by cutting back and trading down on their usual brands – some to greater extremes than others. So, as consumers adjust to a new normal of elevated prices and tightened finances, how can brands support consumer confidence?

Caboodle, an online platform designed to tackle food waste, was recently released in a partnership between the Co-op Group and Microsoft. As food inequality and the cost of living crisis heats up in many parts of the world, what role can brands play in redistributing surplus food to people in need?