Signal19 Oct 2023
Uniqlo courts eco-conscious shoppers with thrift pop-up

Uniqlo has launched its first-ever pop-up store for pre-loved clothing in Tokyo’s Harajuku district. As people look to balance their eco-conscious intentions against their budgets, there’s an opportunity to close the intention-action gap that remains prevalent in Japan.

Uniqlo courts eco-conscious shoppers with thrift pop-up