Despite football fandom ever-increasing and diversifying, the beautiful game still struggles when it comes to inclusivity. With fans expecting clubs, associations, and brands to provide more equitable and inclusive spaces, EFL has launched an updated equality, diversity, and inclusion strategy.

After watching Sky Brown nail her Olympic debut, who didn’t want to jump on a skateboard and try out the basics? The sport was already enjoying a boom in popularity before the Games, with the pandemic creating the right conditions for interest to flourish, but what makes it so appealing?

Some Brazilian football fans are eschewing the famous yellow jersey of their national team amid a growing association between the strip and the country’s far right. Political tensions are ratcheting up in advance of Brazil's general election, with football acting as a cultural flashpoint.

Darts sports fans are ushering in a new era of fandom, a sense of togetherness built on community and accessibility within this social-first sport. As the one-niche sport gains mainstream appeal, what can the sports and entertainment sector learn from darts and its inclusive, imperfect charm?