Spotify now allows listeners to purchase tickets for gigs directly through the streaming platform, creating a seamless link between listening to an artist and seeing them live. As people return to live music, there's an opportunity to make that jump as convenient as possible.

TikTok has launched an experimental ‘Nearby’ feature to allow users to view content from people or brands within close proximity. The feature caters to an appetite for more personalised and relevant content while creating a location-based way for brands to reach potential customers.

Google has announced a new Search feature that helps people to find medical care providers in their area and book appointments with ease. As Americans look for ways to navigate the often complex healthcare system, how can technology improve access and expedite quality treatment?

Viral TikTok videos have caused sales spikes for books and songs from decades past, hinting at how the platform has become a potent source of recommendations. How can brands tap into this promotional power while maintaining the authenticity and creativity that Gen Zers expect?