In the face of economic crises, climate anxieties, and global wars, people are seeking solace through connection. They want to be sure someone will hold their hand in the face of hardship. As a result, they have higher expectations of care and understanding from interactions with brands, social systems, and p...

Starved of human touch, face-to-face medical care, and enough social interaction to maintain mental health wellness, the pandemic has highlighted real issues in the healthcare system. Now focused on a solution, the ability to channel the human experience via tech innovation may well be the answer.

Americans have been eating more vegetables than usual in lockdown, in part because they have more time to get experimental with food. While some adults still resist veggies, they're open to ones that can be used in creative and versatile ways, creating opportunities for brands.

The days when just eating a bowl of granola counted as good gut health are long gone. The global market for digestive health products is growing rapidly, but given that it’s a complex topic informed as much by pseudoscience as by rigorous research, how are people making sense of the category?

Despite the growth in milk and cheese alternatives, dairy consumption among young people is higher in 2022 than it was three years prior. But as more people pursue healthier lifestyles and diets, dairy products boasting less fat or sugar and added protein have the potential to boost consumption.